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Forecast: Challenges in securing return on D2C investment

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A study by Juniper Research anticipates that the first year of commercial direct-to-cell (D2C) services will be 2025; generating a modest $30 million (€27.2m) in revenue globally. However, they further forecast that operators will generate almost $1.7 billion by 2029. Despite this impressive 8,000 per cent growth, the study predicts that operators will face challenges […]

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